Monkey Business
For Loko Game Studio’s rebranding, the focus was on creating a playful and engaging visual identity that resonates with their youthful and innovative spirit. The new logo features a monkey-like image for the logomark, injecting a sense of fun and whimsy into the brand. This playful element not only reflects the studio’s creative approach, but also appeals to their target audience in the gaming industry.
Complementing the playful logomark is the choice of typography, which adopts a playful and dynamic style. The typography adds to the overall lighthearted and energetic vibe of the logo, capturing the essence of Loko Game Studio’s personality. Together, the playful monkey-like image and typography create a cohesive and memorable brand identity that reflects the studio’s youthful enthusiasm and creativity in game development.
